It’s that time of year. You’ve got the schedule set for the fall events and conferences.
They’ll generate a lot of contacts, and the presentations, parties, and handshakes are only the start.
The opportunities for improved brand awareness, lead generation, and partnership continue after the event. With a little more advance planning, you can solidify that initial contact into a beautiful [...Continue Reading]
Here’s a little secret I’ve learned through networking over the years: It’s not what you say, it’s how you behave.
As marketers, we often talk about branding. That could mean a company’s image or an individual’s personal brand.
When I think of my personal brand, I consider the impression I create when I’m trying to make connections. I try to be gracious because I’ve [...Continue Reading]
Growing up, I remember wanting to learn how to be social. I was shy, but I wanted to engage with people, be seen and be heard, and have good manners, to boot.
So I started reading Emily Post, who was basically the bible of good manners at that time, and then later moved on to Judith Martin’s column called “Miss Manners” in the late [...Continue Reading]
When I heard the news about the Orlando shooting, I burst into tears. I was surprised I had such a strong reaction. Nearly every time I talk about it, I start to cry. So senseless. The upset and terror I feel about public spaces…and I am angry that I worry about being in a crowd, or going to a theater, church or any other [...Continue Reading]
Putting yourself out there and trying something new can be scary. Some people fear change or failure, while others struggle to get past their comfort zone when tackling something new. Whatever it is, many of us often hold ourselves back from new experiences. I know I have. And networking often puts us right up against our fears of new experiences.
And you know what? [...Continue Reading]
As a designer and art director, I love classic designs the most, by which I mean designs that have stood the test of time. A recent Quartz article reminded me of one of the most iconic logos in business history: IBM (along with what amounts to an emoticon version, below).
My inspiration this morning came from a TedTalk by Tom Wujec. Wujec helps companies untangle process issues and complicated problems by asking them to break their thoughts down into step-by-step parts, and to literally draw it out. I loved his emphasis on the messiness of collaborative problem solving, and I think one of the most interesting parts of his process importance of the editing [...Continue Reading]
The picks this week focus on the innovations of the financial industry as well as the conflict between new and old ways of approaching the industry.
Bitcoin vs. Wall Street: A Love-Hate Story
The relationship between Wall Street and bitcoin has been rough, but it’s only the beginning. Both have the potential to greatly help each other achieve success. Read more in this article. [...Continue Reading]
This week we’re including articles about the future of fintech, email marketing, the student loan market and more. Have a great weekend and make sure to check out next week’s picks!
Uses of API in the Banking Sector
Find out how it has taken financial institutions a long time to see the technical and financial possibilities of using banking APIs. Read about how the [...Continue Reading]
FinTech choices this week touch on the Apple Watch, a bank vs. digital bank Twitter debate and more on the user interface layer.