Cultivate Your Conference Leads

Cultivate Your Conference Leads

Most financial professionals want to know how their peers are working smarter, and your experts are in the best place to help. Capitalize on their knowledge by crafting reports and ebooks based on their conference presentations and the conversations they’ve had with industry peers.

 

Canright Communications has the expertise to compelling write stories on trends and techniques that engage the financial executives you’ve met after the show. We have decades of experience creating content that interests and educates high-level financial professionals.

 

We create financial marketing that tells financial executives what they most want to know. It’s not about the financial technology itself but now it can help them:

  • Make payments, financing, and FX operations more efficient.
  • Enhance service to customers and vendors.
  • Increase returns on capital.

 

We can craft white papers, bylined articles, web pages, brochures, trade show presentations, and more that show financial professionals how you can support them.

 

Stories like that take skill to tell. You need someone who understands the financial services industry and technology and content marketing to tell a financial marketing story. Otherwise, you hear what some of our clients tell us after hiring a business writer:

 

“It took so long to explain what was happening, it would have been easier to write it myself.”

 

We’ve been writing about financial services and financial technology since the 1980s, when electronic payments in banking debuted. We covered the rise of internet banking and ecommerce. Principal Collin Canright is a former editor of Cashflow magazine as well as a contributing writer to Independent Banker magazine and tech-writing team lead for software developers and trading firms.

 

The result? We know how to blend insider knowledge of the financial services industry with a journalist’s attention to detail and accuracy—and keep it so clear any executive will understand.

 

Contact Collin Canright at collin@canrightcommunications.com or +1 773-426-7000.

Download the Sample Article

See the by-lined article on the treasury transformation at Walgreen’s that we produced for the treasury management team at a large bank.